/* ===== BethPR — Akovi-benchmarked editorial system ===== */
:root{
  --cream:#E8DFD5; --cream-2:#EFE8DF; --navy:#23387C; --navy-d:#1b2c63;
  --blue:#406EB7; --orange:#E8672E; --orange-d:#d4571f;
  --ink:#33373D; --ink-soft:#595F67; --ink-faint:#8A8578; --line:#D3C9BB; --white:#fff;
  --maxw:1200px; --sans:"Hanken Grotesk",system-ui,-apple-system,"Segoe UI",sans-serif;
}
*{box-sizing:border-box;}
html{-webkit-text-size-adjust:100%;}
body.bethpr{margin:0;background:var(--cream);color:var(--ink);font-family:var(--sans);font-size:17px;line-height:1.6;-webkit-font-smoothing:antialiased;overflow-x:hidden;}
.bethpr img{max-width:100%;display:block;}
.bethpr a{text-decoration:none;}
.bethpr h1,.bethpr h2,.bethpr h3,.bethpr h4{font-family:var(--sans);color:var(--navy);font-weight:800;letter-spacing:-0.03em;line-height:1.03;margin:0;}
.bethpr p{margin:0;}
.wrap{max-width:var(--maxw);margin-inline:auto;padding-inline:clamp(20px,4vw,40px);}
.eyebrow{font-size:12px;font-weight:700;letter-spacing:.16em;text-transform:uppercase;color:var(--orange);margin:0;}

/* buttons */
.btn{display:inline-flex;align-items:center;gap:.5em;font-size:15px;font-weight:600;padding:16px 30px;border-radius:100px;border:1.5px solid transparent;cursor:pointer;transition:transform .18s ease,background .18s ease,color .18s ease,border-color .18s ease;}
.btn--primary{background:var(--orange);color:#fff;}.btn--primary:hover{background:var(--orange-d);transform:translateY(-2px);}
.btn--navy{background:var(--navy);color:#fff;}.btn--navy:hover{background:var(--navy-d);transform:translateY(-2px);}
.btn--ghost{background:transparent;color:var(--navy);border-color:var(--navy);}.btn--ghost:hover{background:var(--navy);color:#fff;transform:translateY(-2px);}
.btn--cream{background:#fff;color:var(--navy);}.btn--cream:hover{transform:translateY(-2px);}
.btn--light{background:rgba(255,255,255,.15);color:#fff;border-color:rgba(255,255,255,.4);}.btn--light:hover{background:rgba(255,255,255,.25);transform:translateY(-2px);}
.arrow-link{font-weight:600;font-size:15px;color:var(--blue);display:inline-flex;align-items:center;gap:.4em;border-bottom:1.5px solid transparent;padding-bottom:2px;transition:gap .18s,border-color .18s;}
.arrow-link:hover{gap:.7em;border-color:var(--blue);}
.ph-note{font-size:11px;letter-spacing:.08em;text-transform:uppercase;color:var(--ink-faint);border:1px dashed var(--ink-faint);border-radius:100px;padding:3px 11px;display:inline-block;font-weight:600;}

/* header */
.bethpr-header{position:sticky;top:0;z-index:50;background:color-mix(in srgb,var(--cream) 90%,transparent);backdrop-filter:blur(10px);border-bottom:1px solid rgba(211,201,187,.6);}
.bethpr-nav{display:flex;align-items:center;justify-content:space-between;height:76px;gap:20px;}
.brand{font-weight:800;font-size:26px;letter-spacing:-0.04em;color:var(--navy);}
.brand span{color:var(--orange);}
.nav-links{display:flex;align-items:center;gap:30px;list-style:none;margin:0;padding:0;}
.nav-links a{font-size:15px;font-weight:500;color:var(--ink);}
.nav-links a:hover,.nav-links .current-menu-item>a{color:var(--navy);}
.nav-cta{display:flex;align-items:center;gap:14px;}
.menu-btn{display:none;background:none;border:1.5px solid var(--navy);border-radius:100px;width:46px;height:42px;cursor:pointer;color:var(--navy);align-items:center;justify-content:center;}
@media(max-width:960px){.nav-links,.nav-cta .btn{display:none;}.menu-btn{display:inline-flex;}.bethpr-header.open .nav-links{display:flex;position:absolute;left:0;right:0;top:100%;flex-direction:column;align-items:flex-start;gap:0;background:var(--cream);border-bottom:1px solid var(--line);padding:6px 0;}.bethpr-header.open .nav-links li{width:100%;}.bethpr-header.open .nav-links a{display:block;padding:14px clamp(20px,4vw,40px);width:100%;border-top:1px solid var(--line);}}

/* hero */
.hero{padding:clamp(48px,7vw,92px) 0 clamp(44px,6vw,80px);}
.hero-grid{display:grid;grid-template-columns:1.05fr .95fr;gap:clamp(28px,4vw,56px);align-items:center;}
.hero h1{font-size:clamp(42px,6.6vw,84px);letter-spacing:-0.045em;max-width:14ch;}
.hero h1 em{font-style:normal;color:var(--orange);}
.hero-lede{margin-top:26px;font-size:clamp(17px,1.5vw,20px);color:var(--navy);opacity:.82;max-width:46ch;}
.hero-cta{margin-top:34px;display:flex;flex-wrap:wrap;gap:14px;}
.hero-img{aspect-ratio:1/1.02;background:linear-gradient(150deg,#c9bfae,#d9d0c1 55%,#bcb2a1);border-radius:160px 28px 160px 28px;display:flex;align-items:center;justify-content:center;overflow:hidden;}
.hero-img span{color:#fff;opacity:.85;}
@media(max-width:860px){.hero-grid{grid-template-columns:1fr;gap:34px;}.hero-img{aspect-ratio:4/3;border-radius:120px 24px 120px 24px;}}

/* generic section */
.sec{padding:clamp(52px,7vw,96px) 0;}
.sec-head{max-width:60ch;}
.sec-head h2{font-size:clamp(30px,4.4vw,50px);margin-top:14px;}
.sec-head p{margin-top:16px;color:var(--ink-soft);font-size:18px;}

/* coverage */
.coverage{text-align:center;padding:clamp(40px,5vw,64px) 0;}
.coverage .t{font-size:clamp(20px,2.4vw,27px);color:var(--navy);font-weight:800;letter-spacing:-0.02em;}
.logo-row{display:grid;grid-template-columns:repeat(5,1fr);gap:1px;background:var(--line);border:1px solid var(--line);border-radius:16px;overflow:hidden;margin-top:28px;}
.logo-cell{background:var(--cream-2);aspect-ratio:16/7;display:flex;align-items:center;justify-content:center;padding:12px;}
.logo-cell span{font-size:clamp(13px,1.5vw,17px);color:var(--ink-faint);font-weight:600;}
@media(max-width:720px){.logo-row{grid-template-columns:repeat(2,1fr);}}
.coverage .note{margin-top:16px;font-size:13px;color:var(--ink-faint);max-width:70ch;margin-inline:auto;}

/* navy panel (values + testimonials) */
.panel{background:var(--navy);border-radius:40px;padding:clamp(34px,5vw,72px);color:#fff;position:relative;overflow:hidden;}
.panel .eyebrow{color:#F0A682;}
.panel>.watermark{position:absolute;right:-4%;top:-30%;font-size:clamp(300px,40vw,560px);font-weight:800;color:rgba(255,255,255,.05);line-height:1;pointer-events:none;letter-spacing:-0.05em;}
.panel h2{color:#fff;position:relative;}
.values{display:grid;grid-template-columns:repeat(2,1fr);gap:clamp(24px,3vw,44px);margin-top:36px;position:relative;}
.value .ic{width:40px;height:40px;color:var(--orange);}
.value h3{color:#fff;font-size:clamp(19px,2.2vw,24px);margin-top:14px;font-weight:700;}
.value p{color:rgba(255,255,255,.8);margin-top:10px;font-size:16px;}
@media(max-width:720px){.values{grid-template-columns:1fr;gap:28px;}}

/* services cards */
.svc-top{display:flex;justify-content:space-between;align-items:flex-end;gap:24px;flex-wrap:wrap;margin-bottom:40px;}
.svc-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:24px;}
.svc-card{background:var(--white);border:1px solid var(--line);border-radius:22px;overflow:hidden;display:flex;flex-direction:column;transition:transform .2s ease,box-shadow .2s ease;}
.svc-card:hover{transform:translateY(-5px);box-shadow:0 22px 48px -28px rgba(35,56,124,.45);}
.svc-card .img{aspect-ratio:16/10;background:linear-gradient(150deg,#c9bfae,#dcd3c4);display:flex;align-items:center;justify-content:center;}
.svc-card .bd{padding:24px 24px 28px;display:flex;flex-direction:column;gap:10px;flex:1;}
.svc-card h3{font-size:21px;font-weight:700;}
.svc-card p{color:var(--ink-soft);font-size:15px;flex:1;}
@media(max-width:860px){.svc-grid{grid-template-columns:1fr 1fr;}}
@media(max-width:560px){.svc-grid{grid-template-columns:1fr;}}

/* fast-turnaround */
.fast .wrap{display:grid;grid-template-columns:1fr 1fr;gap:clamp(30px,5vw,60px);align-items:center;}
.fast .panel{background:var(--orange);}
.fast .panel .eyebrow{color:rgba(255,255,255,.85);}
.fast h2{font-size:clamp(28px,4.2vw,46px);}
.fast .lede{margin-top:18px;color:rgba(255,255,255,.92);font-size:18px;}
.fast .fast-cta{margin-top:28px;display:flex;flex-wrap:wrap;gap:14px;}
.fast ul{list-style:none;margin:0;padding:0;}
.fast li{padding:16px 0;border-top:1px solid var(--line);display:flex;gap:12px;align-items:baseline;font-size:16px;color:var(--ink);}
.fast li:last-child{border-bottom:1px solid var(--line);}
.fast li b{color:var(--navy);font-weight:700;}
.fast .mk{color:var(--orange);font-weight:700;}
@media(max-width:860px){.fast .wrap{grid-template-columns:1fr;gap:34px;}}

/* work */
.work-grid{display:grid;grid-template-columns:repeat(2,1fr);gap:24px;margin-top:44px;}
.case{background:var(--white);border:1px solid var(--line);border-radius:22px;overflow:hidden;display:flex;flex-direction:column;transition:transform .2s,box-shadow .2s;}
.case:hover{transform:translateY(-5px);box-shadow:0 22px 48px -28px rgba(35,56,124,.45);}
.case .img{aspect-ratio:16/9;background:linear-gradient(135deg,#c9bfae,#dcd3c4);display:flex;align-items:center;justify-content:center;position:relative;}
.case .tag{position:absolute;top:14px;left:14px;}
.case .bd{padding:26px 28px 30px;display:flex;flex-direction:column;gap:13px;flex:1;}
.case h3{font-size:24px;font-weight:700;}
.crow{display:flex;gap:8px;}
.crow .l{font-size:12px;font-weight:700;letter-spacing:.07em;text-transform:uppercase;color:var(--ink-faint);min-width:78px;padding-top:2px;}
.crow .v{font-size:15px;color:var(--ink-soft);}
.case .ft{margin-top:auto;padding-top:6px;}
@media(max-width:720px){.work-grid{grid-template-columns:1fr;}}

/* about */
.about .wrap{display:grid;grid-template-columns:1.1fr .9fr;gap:clamp(30px,5vw,60px);align-items:center;}
.about-portrait{aspect-ratio:4/5;background:linear-gradient(160deg,#d9d0c1,#c4bbab);border-radius:28px 160px 28px 160px;display:flex;align-items:flex-end;justify-content:center;padding:18px;}
.about h2{font-size:clamp(28px,4vw,46px);margin-top:14px;}
.about p{margin-top:16px;color:var(--ink-soft);font-size:17px;}
.about .note{margin-top:18px;font-size:14px;color:var(--ink-faint);border-left:3px solid var(--line);padding-left:16px;}
@media(max-width:860px){.about .wrap{grid-template-columns:1fr;}.about-portrait{max-width:340px;border-radius:24px 120px 24px 120px;}}

/* testimonials panel */
.quotes{display:grid;grid-template-columns:repeat(3,1fr);gap:24px;margin-top:36px;position:relative;}
.quote{background:rgba(255,255,255,.06);border:1px solid rgba(255,255,255,.16);border-radius:18px;padding:28px;display:flex;flex-direction:column;gap:18px;}
.quote .mk{font-size:48px;line-height:.4;color:var(--orange);font-weight:800;}
.quote p{color:rgba(255,255,255,.9);font-size:16px;flex:1;}
.quote .by{font-size:13px;font-weight:700;color:#F0A682;}
@media(max-width:860px){.quotes{grid-template-columns:1fr;}}
.gate{margin-top:18px;font-size:13px;color:rgba(255,255,255,.6);}

/* closing */
.closing .panel{background:var(--orange);text-align:center;}
.closing h2{color:#fff;font-size:clamp(34px,5vw,64px);max-width:16ch;margin-inline:auto;letter-spacing:-0.04em;}
.closing p{color:rgba(255,255,255,.92);margin-top:16px;font-size:18px;max-width:50ch;margin-inline:auto;}
.closing .cta{margin-top:30px;display:flex;gap:14px;justify-content:center;flex-wrap:wrap;}

/* footer */
.bethpr-footer{background:var(--navy);color:var(--cream);padding:clamp(48px,6vw,80px) 0 34px;margin-top:0;}
.bethpr-footer a{color:rgba(232,223,213,.75);}
.bethpr-footer a:hover{color:#fff;}
.foot-grid{display:grid;grid-template-columns:2fr 1fr 1fr 1.4fr;gap:40px;}
.foot-brand{font-size:27px;font-weight:800;color:#fff;letter-spacing:-0.04em;}
.foot-brand span{color:var(--orange);}
.foot-brand+p{margin-top:14px;color:rgba(232,223,213,.62);font-size:15px;max-width:34ch;}
.foot-col h4{font-size:12px;letter-spacing:.14em;text-transform:uppercase;color:rgba(232,223,213,.55);margin:0 0 16px;font-weight:700;}
.foot-col a{display:block;font-size:15px;padding:5px 0;}
.foot-contact .em{font-size:19px;color:#fff;font-weight:700;}
.foot-bottom{margin-top:46px;padding-top:24px;border-top:1px solid rgba(232,223,213,.16);display:flex;justify-content:space-between;flex-wrap:wrap;gap:12px;font-size:13px;color:rgba(232,223,213,.55);}
@media(max-width:860px){.foot-grid{grid-template-columns:1fr 1fr;gap:32px;}}
@media(max-width:520px){.foot-grid{grid-template-columns:1fr;}}

.bethpr :focus-visible{outline:2px solid var(--orange);outline-offset:3px;}
@media(prefers-reduced-motion:reduce){.bethpr *{transition:none!important;}}